The huge success of his new album, Timeless which is barely a month old is one good confirmation to Davido’s management team predicting he’ll earn more than $20 million in 2023.
In a recent report by Forbes, the management team of Davido who is unarguably one of the biggest musicians and performers in Nigeria and the whole of Africa, the singer could make well over $20 million from royalties, touring, merch sales and endorsements.
The business magazine noted that the presence of a frictionless and borderless state of digital media is helping Afro stars such as Davido himself, Wizkid, and a host of others to reach new fans enabling them to fill up large stadiums across the UK and the US and also bridges the gap between them and international music stars like Beyonce and Drake to name a few.
On their official Instagram page, Forbes wrote:
Leveraging the power of digital media, Africa’s beat ambassador @davido is taking Nigerian culture worldwide.
The frictionless and borderless state of digital media is helping Davido, and other Afro stars, including WizKid, Burna Boy, Tems and Rema reach millions of new fans and lucrative markets. These top acts now fill stadiums across US, UK and Europe and collaborate with Western pop icons like Beyonce, Drake, Selena Gomez, Justin Bieber and Ed Sheeran.
Davido’s management team predicts he’ll earn more than $20 million in 2023 from royalties, touring, merch sales and endorsements. (Not that he needs the money: His father is one of the most successful businessmen in Nigeria with interests in banking, energy, farming and real estate.)
See the screenshot below: